Marketing is all about connecting with our audience at the right time and in the right place. It means we need to meet our audience where they are i.e. on the internet. The way people shop is fast changing and the shift from offline to online shopping points that the businessman has to adapt the way in which they sell their products. So, there comes the need of digital marketing for your business and brand awareness to increase the possibility to reach target audience through email, video, social media, and search engines. To be competitive as a business owner, you need to embrace some aspects of digital marketing and SoftSmart team is right here to develop your online presence which definitely drive more targeted audience at your page and convert those audience into leads.

Our Services

Content Marketing

Content Marketing means creating and promoting content for the purpose of generating brand awareness, lead generation, traffic growth and customers. Content marketing is the most cost-effective way to grow your business and build your brand. SoftSmart expert team is creating content that is genuinely valuable to your prospects. You want to create content that helps customers make better decisions and that establishes your company as the authority in the process. Let us do it for you and you’ll find your website magically appearing on the first page of Google for relevant keyword searches.

  1. Designing an effective content strategy for enhanced visibility and brand promotion.
  2. Creating outlandish, unique and original content that is optimized for SEO-friendly keywords.
  3. Distributing and marketing the content to broaden the business reach across the internet.
  4. Managing content at all stages.

Facebook Advertising Services

Facebook has over 1.79 billion monthly active users spending at least 40 minutes per day on the site. Facebook ads give business owners the potential to finely target and reach a specific consumer market, all without breaking the bank on their marketing budget. SoftSmart’s Facebook advertising services help businesses of all sizes transform their digital marketing strategies by generating higher Facebook engagement on organic and boosted posts.

So, How Do Facebook Ads Help?

  1. Your customers spend most of their time on Facebook
  2. The cheapest form of advertising
  3. The most targeted form of advertising
  4. Increases website traffic
  5. Increases revenue, sales, and leads

Search Engine Optimization (SEO)

Your website is a powerful sales and marketing tool, if customers can find you online. To increase monthly website traffic, calls, leads, and sales across the globe turn to SoftSmart Solutions for your SEO (search engine optimization) campaigns. There are a number of ways to approach SEO in order to generate qualified traffic to your website. These include:

  1. On page SEO focuses on all of the content that exists “on the page” when looking at a website.
  2. Off page SEO focuses on all of the activity that takes place “off the page” when looking to optimize your website.
  3. Technical SEO focuses on the backend of your website, and how your pages are coded.

Social Media Marketing

Social media is the fast-growing trend in today’s world. People are active on the social media platforms i.e. Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest and this is the fastest way to connect with them and make them aware about our products or services. We are here to maximize your social media presence through posting genuine/informational content and eye-catching designing, thus reach your targeted audience. Our expert team familiarize you with the course of action that we take for marketing purpose depending on your budget. Through Social Media Optimization, we guarantee you to generate a huge amount of traffic on your page.

  1. We identify and assess the target audience first.
  2. Create and implement an effective social media marketing strategy.
  3. Continuous social media monitoring and check the response.
  4. Targeting keywords and phrases relevant to your brand.
  5. Adaptation to online trends and resources.

Pay Per Click

PPC is a method of driving traffic to your website by paying a publisher every time your ad is clicked. One of the most common types of PPC is Google Ads, which allows you to pay for top slots on Google's search engine results pages at a price "per click" of the links you place. Pay Per Click (PPC) advertising is highly controllable and cost-effective way to earn a position at the first page of Google and Bing results. SoftSmart’s expert team is here to manage your campaigns on the popular platforms like Google Ads, Microsoft Ads. With us, you need not to worry about anything. Our team is going to build, launch and manage your PPC campaigns efficiently which definitely leads to increase your sales and hence, expand your customer base.

Why Choose Us?

Authentic :

We genuinely increase your post’s organic reach and visibility on different social media platforms which definitely leads to higher engagement rates on your website.

Reliable :

We maintain a trust-worthy relationship with your customers. Our team focuses on building an online authentic brand image of your company that people can rely on without hesitation.

Customer Service:

Another important aspect of digital marketing is customer service and we definitely take care of your customers by welcoming their reviews and feedback about your products and responding to their comments.

Build Relationships:

We interact with your potential customers and conversate with them online which enhance your relations with target audience.

We Do It All And We Do Our Best